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Good questions Mike. Maybe you should be a reporter in a your next life. I like the comment from Shane about giving content away for free – it’s counter-intuitive but I think doing so helps people get to know you and it creates good karma! Eventually what you give, comes back to you three-fold. You have to give something to get something in return…or perhaps even do it without the expectation of getting anything in return.
Maria Loscerbo